Ron Blaauw is one of Holland's most renowned top star chefs.
In 2013 he decided to take a turn by transforming his 2 star Michelin restaurant into a more contemporary concept: Ron Gastrobar.
I have designed the new identities for the restaurant and Ron's personal profile, that would expres his new image - unconventional and more playful than before. The egg functions ass the central theme in the identities. It stands for the promise of new things and has a friendly and open feel to it. Since then I've designed the indentities for Ron Gastrobar 'Oriental', 'Indonesia' and 'Paris'.
Recently, the project was featured in the branding category of the Behance graphic design gallery.